That’s great news if you work on big projects with lots of audio tracks, for example in film scoring or post production. Ultimate now supports up to 384 voices (mono audio streams) out of the box. #Avid pro tools price increase 2019 proIn Pro Tools 2019, users of Pro Tools Ultimate get 50 percent more voices / audio tracks compared to previous versions. The track counts are the other big improvement. We’ll see what will happen when Apple rolls out the next incarnation of macOS, but for the time being, Mojave users are good to go. This seems like a minor detail, but it shouldn’t surprise anyone that even Pro Tools users do like to be able to run their computers’ latest operating system. Pro Tools 2019 is compatible with macOS Mojave. One of the update’s most discussed features is also one of its simplest. If you’ve been getting impatient to get your hands on the new version, worry no more: Here it is! MacOS Mojave support That’s why it hurts a lot more to be a Pro Tools user than just about any other workstation package.The Pro Tools user community has been waiting for this release ever since Avid announced some of the new features in Pro Tools 2019 ahead of the NAMM Show 2019, followed up by a preview at NAB a month ago. That said, Avid is raising its prices because it can, as most users will reluctantly pay more rather than endure the pain involved in changing to a new DAW. #Avid pro tools price increase 2019 upgradeThere’s also a third group of users who still use an older version of Pro Tools (like yours truly) because it’s solid and works reliably, and will only upgrade if forced to because of operating system or computer hardware changes. Here’s how those pricing categories will be affected: We would highly recommend that you look at those options as you consider your next renewal.Īlthough Pro Tools is broken into several packages, the pricing of these packages falls into two basic categories – Perpetual licensing (buy it once) or Rental (subscription). #Avid pro tools price increase 2019 licenseAs an alternative to renewing at the new pricing, there are incentives for you to cross-grade from your current perpetual license to subscription, like decreased pricing and additional functionality, depending on the product. For those of you that are currently on Perpetual Licenses, the increase ranges from 0-33% on new licenses depending on the product and type of license. Please know that Avid understands the impact and implication of price increases and this is not a decision we take lightly or without significant analysis and thought. In addition, we have decided that customers currently subscribing to Media Composer, Pro Tools and Sibelius will not have a price increase, however they must continue to keep their subscription current in order to maintain their existing price. We have also increased the number of payment options for subscription, including pay up front annually, commit annually but pay monthly and pay as you go, monthly. This includes the recent announcements of the 2019 releases of Media Composer, Pro Tools 2019.x and Sibelius 2019.x.Ī major focus of our analysis was on the shift from perpetual to subscription models and as a result we have increased the number and appeal of cross-grade offers for those that are interested in shifting from perpetual to subscription. We continue to deliver new innovations, as well as new ways of enabling our customers to do their jobs faster and easier. Avid is always looking at ways to improve efficiencies in this area and while we have maintained the same pricing since our subscription offers started over 5 years ago, that will be changing. This directional change is a positive shift for many users that are interested in more flexible and affordable payment options and only paying for those features, functions or services they need to access. Some prices have increased, some have stayed the same and some have decreased.Īs many of you know, the entire technology industry is going through a major shift from perpetual licenses to a new business model focused on subscription. We are announcing that we have adjusted several of the prices of these offerings effective July 1, 2019. #Avid pro tools price increase 2019 softwareWe wanted to give you a heads up on some important changes regarding the pricing of our Creative Software products. As would be expected, most of the prices are going up, but a few will actually decrease a bit. Avid announced on its Facebook page that it’s going to change its prices on July 1st. If you’re a Pro Tools user then you’ll want to read this. Guest post from the Bobby Owsinski Production Blog
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